Mohawk en Metapaper invites you to 3 inspiring cases about social & cloud printing.

The role of paper and print is changing dramatically. Due to social media and ongoing digitalization new print business cases come alive. Like worldwide decentralized cloud print projects or social print for fans. You want to get more information about the new unlimited possibilities of print? And about social printing and cloud printing? Register quickly!

Program

• 09:15 Doors open & coffee
• 09:30 Welcome and introductions
• 09:45 Product showcase: "Social project Sulawesi"
  The use of new paper types: Smooth/Rough White Digital | Extrarough Recycling White | Extramatt Coldwhite
• 10:15 Case study 1: "Print for fans"
  Social print for football clubs. From social media content (fan sites), on demand print can be realized through the use of innovative web and social media platforms
• 10:45 Case studie 2: "Personalization revolution"
  The Print/Press 2019 calendar is a hybrid document that brings together the work of 12 designers/artists from Europe, the Middle East and Africa, each of whom offers a unique reflection on what it means to live in a time of big data.
• 11:15 Case studie 3: "Love Watts"
  The visually cutting-edge Love-Watts Instagram account is one of the most high-profile digital art “pushers” out there. Artists email their work to the Instagram page and if/once approved, Love Watts offers the artist instant exposure to over 1.6 million followers through their platform – an astonishing level of visibility for the aspiring artists
• 11:45 Question & Answer
• 12:00 End

About the speakers:

Eric Kickert (CEO), Peecho
Under the name “Printcloud”, Peecho allows publishers and others to send content via the cloud to specialized printing companies all over the world.

Oliver Barstow & Nadine Rotem-Stibbe, The Publishing Lab
Oliver Barstow graduated from the Sandberg Institute and Nadine Rotem-Stibbe from the Piet Zwart Institute. They  currently work as a designer/researchers at The Publishing Lab where they started the Print/Press project, initiated to explore the relationship between printers and designers.

Jos Bergmans (senior sales consultant), Metapaper
His broad knowledge of paper brings Jos to designers, printers and endusers. Global players like Tommy Hilfiger and Delvaux already use his knowledge.

Axel Scheufelen (CEO), Metapaper
Axel’s mission is to help make it as easy as possible for printers and designers to use paper. This is also the vision of Metapaper – to build the ultimate paper and print online platform for printers, designers and corporate communicators.